Marketing for hotels who are tired of freelancers.
Boutique hotels, resorts, homestays. We bring the website, the social, the OTAs, and the WhatsApp under one roof — and shrink your direct-booking gap.
Digiocular builds websites and runs marketing for hotels, resorts and homestays in India, the Philippines and worldwide, from Manila. A hotel website with a room gallery, booking integration and one-tap WhatsApp starts at $499 USD and goes live in 5–7 days. Hotel marketing plans start at $99/mo, with paid ads and OTA management on the $499/mo plan. Hotel Vagmi in Varanasi takes direct bookings through its own branded booking engine on a site we built.
Why do hotels need one team?
OTAs take a cut of every booking
Before its rebuild, Hotel Vagmi could only be booked through OTAs, and paid commission on every one of those stays. Without a direct-booking channel, you fund Booking.com's growth, not yours.
Source: Hotel Vagmi case study
Photos sell rooms, but yours look 2014
Bad photos = price-sensitive guests. Cinematic Reels + a good gallery shift the bracket.
Reviews compound — good or bad
An unanswered 1-star is what the next guest reads before booking. ReviewWala asks every guest how their stay was on WhatsApp, makes a public review one tap away, and brings problems to you first so you can fix them.
What does Digiocular do for hotels?
A curated subset of our full service line.
Website that books
One-tap WhatsApp, room gallery, Google Business Profile sync, schema.org.
Reels-first social
Cinematic rooftop/suite/food shoots batched monthly.
Google Business Profile
Photos, posts, Q&A, replies — weekly cadence.
OTA listing audit
Optimize Booking.com, MakeMyTrip and Agoda copy and photos.
ReviewWala
Smart routing — 5★ goes public, <4★ goes private first.
Performance ads
Google Hotel Ads + Meta retargeting for direct bookings.
Video & reels
Site-to-reel cuts, room-tour films, and 30s 2D animated ads for Google and Meta.
“Bookings used to come from Booking.com taking 20% off the top. Now half my bookings come from people who DM'd us on Instagram. That's a different business.”
— Hotel Vagmi, Hospitality
Video packages for hotels.
Rooms sell on motion. Three fixed-price bundles that put a reel and an animated ad next to the website — no shoot day required for the animated parts.
See how we make 2D animated videoLaunch Kit
from $1,199Website + 3 site reels + 1 animated ad
- Hotel website (5–7 days) with one-tap WhatsApp booking
- 3 vertical reels cut from the live site for Instagram
- 30s 2D animated ad in 16:9, 9:16 and 1:1
- Launch-week posting calendar
Reels retainer
$449/mo4 reels a month, batched
- Rooftop, suite and food reels from your footage
- Captions, covers and hooks written for hotels
- Posted for you, or handed over — your call
- Cancel any month
Animated ad
$299One 30-second 2D ad
- Script + storyboard, approved before animation
- Voice-over + licensed music
- 16:9, 9:16 and 1:1 delivered
- Ready for Google, Meta and pre-roll placements
Add-ons for hotels
How much does marketing for hotels cost?
Simpler tiers, faster to start.
Basic
Social + GMB + ReviewWala basics
Growth
Basic + website refresh + WhatsApp + ads-ready creatives
Premium
Growth + paid ads + OTA management + bi-weekly calls
Questions, answered.
Do you do digital marketing for hotels and resorts?+
Yes — hotels, resorts, and homestays are one of our core verticals. We bring your website, social, OTA listings, and guest WhatsApp under one roof, so your booking channels stop competing with each other. That includes a website that actually books, Reels-first social, Google Business Profile optimization, and OTA listing audits for Booking.com, MakeMyTrip, and Agoda.
How do I get more direct bookings instead of paying OTA commission?+
By building a direct-booking funnel that pulls guests off the OTAs, where every stay carries a commission. We wire a fast website with one-tap WhatsApp and Google Business Profile sync, then run Google Hotel Ads and Meta retargeting so people book you directly. Cinematic Reels and a proper photo gallery do the rest — better photos move you out of the price-sensitive bracket.
Can one agency handle my website, Instagram, and OTA listings together?+
Yes — that's the whole point of our one-team model. Instead of juggling a web freelancer, a social person, and an OTA consultant who never talk to each other, one dedicated team runs all of it with a single brand voice. Your reviews, Google Business Profile, ads, and booking site stay in sync, which is exactly what shrinks the direct-booking gap.
How much does a hotel website cost?+
A hotel website starts at $499 USD and goes live in 5–7 days. A booking system adds $249 and a payment gateway (Razorpay in India, PayMongo in the Philippines, Stripe elsewhere) adds $249, so a full direct-booking setup comes to $997. You see a free homepage sample before paying anything, and the code is yours at launch.
How much does hotel marketing cost and how do I get started?+
Hotel plans start at $99/mo for social, Google Business Profile, and ReviewWala basics, scaling to full OTA management and paid ads at $499/mo. The best first step is a free brand audit — we review your website, Google Business Profile, OTAs, and Instagram and show you exactly where bookings are leaking. You can start on WhatsApp or book a 20-minute discovery call; full tiers are on our pricing page.
Do you work with hotels in India and the Philippines?+
Yes. Digiocular is headquartered in Manila, Philippines and works remote-first with clients worldwide, including the Philippines, India, the United States, the United Kingdom and Europe. Delivered client work so far is mostly in India (hotels in Varanasi, a travel agency, a D2C footwear store and an FMCG snack brand) and the Philippines (a lakeside resort and its restaurant in Batangas, a spa in Quezon City and a food business in Manila). Working hours on WhatsApp are 9am–9pm IST (11:30am–11:30pm PHT). All prices are published in US dollars; local currency is available on request for India.
Want a hotel-specific brand audit?
We'll review your website, Google Business Profile, OTAs, and Instagram — free.